How NOT to do the "What The Fluff" Challenge!

What is "What the fluff?" It's a viral video challenge that has pet owners confusing their pet by holding a blanket in front of them, then quickly running away as they drop the blanket. The pet can't figure out where the owner has gone. Julie filmed and edited the below video for the Gateway Pet Guardians animal rescue.  Find out more about the Gateway Pet Guardians at


You can watch more adorable "What The Fluff" videos on YouTube here.

Billy and Julie

Billy and Julie

Want to know more about Billy and Julie? Get their official bio and social links! Read more


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